“BEL VESTIRE” dress well ….. two words by which we’ve been inspired to create the Autumn Winter 2025 collections of our brands; each one always respecting its own original DNA.

“Il Bel Vestire” that’s the way we meant to express ourselves about a new formal way, because we think that men want to be well-dressed again. Man wants to feel elegant and refined, wearing quality clothes that give to him a well-groomed outfit, increasing not only his positive perception of himself in others but also his self-confidence and self-awareness.

We think that smart-formal will replace the previous smart-casual that we have seen in the most recent seasons. This “new formal” will take men to a more elegant  and refine level, without forgetting what they understood from the past seasons, that is, comfort and suitability.

Hence the research of new fabrics such as Dice, to give a continuity to performance fabrics that allow the shirt to be reinterpreted in a new way.

We can think at this point of a man who becomes a “collector” and that goes in search of a new elegance through garments and fabrics like Ten ten and Vis mel that last longer in time, thanks to the quality of the fabrics and which therefore also allow him to be sustainable.

His wardrobe becomes a true collection, thanks to the different garments and variety of fabrics that it contains.

With our collections, we wish to support precisely this type of man who loves the more formal part of our Grandi & Rubinelli proposal, with rigorous constructions declined in the richest blends such as Sea Island cotton and cashmere North Sea, or silk Alasilk, but at the same man also likes the innovation of new articles that he can finds in Canclini1925: more particular and sometimes experimental or provocative fabrics, up to the most iconic ones such as Melton and its varieties. Skillful our idea of using new blends like tencel or micormodal, to make the handfeel even more fluid and distinctive.

The same man also likes the Blue1925 collection where he can take the opportunity to have different denims: from the more formal ones to those that allow him to show innovative and renewed shirts in different weights. And eco-sustainability fabrics.

For women, we thought of about a smart Per Lei collection. We believe that this could really be its defining characteristic: to be able to wear in a more original and unique way our variety of fabrics, starting from cottons with special finishes, to fanciful prints, to sagging silk or ultra-light flannels.

The new collections represent a new urban elegance, multi-purpose and versatile, which manages to bring together different personalities and generations. With particular attention to the past, which is always part of our DNA, with an eye towards the future.